I think Bob is expressing a very healthy sense of skepticism. I'm just as skeptical. The website is professionally done and well-written, so you're not Nigerian scam artists. It is full of the kind of prose favored by technology companies that are long on vision and short on customers. Nothing wrong with that. I've founded technology companies and written prose just like it
.
There are no pictures of production sensors as far as I can see. There is one picture of an ASIC (or maybe it as an FPGA) in a mounting package, next to a dime. As described, the feature set of this product would require sensors, signal acquisition and processing, power supply, satellite or CDMA/GSM connectivity, and a weatherproof housing. I think some more stuff needs to be wrapped around that chip.
On the business end you talk about pest management affiliates, but I don't see a list of those, so assume you haven't signed any, or many, up at this point. That strategy is curious. I assume it is intended to generate a revenue stream from pest controllers to whom your device feeds business, however it places you in the classic network bind: you need both ends of the value chain to buy in without knowing whether the other will. If the device works you should just market it to property owners and managers with a little box that lights up when the sensor detects something. They can then contact the pest controller of their choice.
Overall I think your intentions are honest, the product is probably very developmental at this point, and the most you can expect from posts like these is to generate some buzz. It's not spamming, but it is a form of it, so be aware that you may not always be met with open arms.